Correction on Link Popularity and Banners -- Doctor Ebiz,4/23/03


		What's this?	Contact

Home

Web Marketing Today (Free)

Web Marketing Today Premium

Web Marketing Today Free Edition (formerly Doctor Ebiz)

Correction on Link Popularity and Banners

In a recent issue of Doctor Ebiz, I said that both banners and links increase link popularity. Though this is correct, reader Tim Jones makes an important point on how Google evaluates incoming links:

"Google uses the textual words in the link as part of its relevancy/ranking algorithm to determine how important that link really is." -- Tim Jones, Aquarian Technologies

So, for link popularity purposes, banners are good but text links that include relevant keywords are even better.

Subscribe to our free e-mail newsletter -- Web Marketing Today^®, published to 108,000+ confirmed opt-in subscribers worldwide. Just to encourage you to take this step, I'm including three free e-books that you can download and read: The Web Marketing Checklist: 32 Ways to Promote Your Website, 12 Website Design Decisions Your Business Will Need to Make, and Making & Marketing E-Books, each worth $12 -- just for subscribing. No catch.

First Last

E-mail

Country (2-letter abbreviation)

Preferred Format Plain text HTML

We respect your privacy and never sell or rent our subscriber lists. Subscribing will not result in more spam! I guarantee it!

Wilson Internet Services
http://www.wilsonweb.com
PO Box 308, Rocklin, CA 95677, USA
Phone +1 (916) 652-4659 (MF 8 am-4 pm Pacific Time)

Copyright © 1995-2008 by Ralph F. Wilson, all rights reserved. Content, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission. Trademarks and terms of use.